時間割コード 30184 講義題目 授業の目標概要 成績評価方法 教科書 ガイダンス 開講 授業科目名 英語中級 Ｓ Advertising, Visual Communication and Persuasion The goal of this course is to help students understand how images, shapes, colours and other forms of visuals are used to communicate. Through visual image and media, this course introduces students to communication from a non-textual perspective. The principles, theories, aesthetics, and techniques of visual communication will be discussed. Visual persuasion, photography, graphic design, culture and ethics will also be explored. We will study advertising campaigns, famous posters and paintings, influential photographs, and other significant examples of graphic design. By the end of this class, students will be able to present and discuss issues in a researched and structured manner. Topics covered will include: - Print Advertisements Design - Poster Design - Introduction to Typography - Visual and Linguistic Landscape By the end of the course, students should be able to understand the basics of graphic design and use correct language to analyze and critique visual images. Students will also be able to better understand the power of images and their use in society. 30%: Visual Analysis Portfolio 20%: Learning Journal 10%: Report on Visual and Linguistic Landscape Field Study 20%: Presentation(s) 20%: Active contribution to the class プリントを配布する。／Will distribute handouts 特に行わない。／Will not conduct guidance （クラス指定セメスター型） 担当教員 メズールール ジェルマン 所属 英語 曜限 月 4 対象 1年 文一二(10)理一(8,12)理二三(8) 英語中級（クラス指定セメスター型） 月4
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